Gartner® Market Guide 2025

    Gartner® Predicts that MDLS Will Be the Standard by 2028. Will You Be Ready?

    The 2025 Gartner Market Guide shows why IT, Finance, and Security leaders can't afford to manage devices the old way. Get the report and see how lifecycle-first operations drive scale, compliance, and employee experience.

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    Why this report matters

    • Adoption of MDLS will double by 2028, rising from fewer than 35% today.
    • Circularity (redeployment and repurposing) is now a key capability Gartner calls out.
    • Vendors are unbundling and offering both CapEx and OpEx procurement flexibility.
    • Modern approaches (DEX tools, automation) replace manual device management.
    Gartner Figure 1: Device Life Cycle Service Selection

    Gartner, Market Guide for Managed Device Life Cycle Services, By Autumn Stanish, Katja Ruud, 30 June 2025

    Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Firstbase.

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    Where most teams struggle

    Common gaps in device management

    Teams often deal with delayed deliveries, poor retrieval rates, and limited visibility into assets. Manual follow-ups and disconnected systems create avoidable costs, risks, and operational drag.

    What does good look like

    Our key takeaway from the Gartner® report

    In this Market Guide, Gartner® recommends taking advantage of modern services by selecting MDLS vendors that provide experiences and services through DEX tools and automated approaches, rather than just traditional manual processes. This helps ensure an improved DEX and reduces overhead.

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    Testimonials

    See what customers say about Firstbase

    "Now that I only have one procurement specialist who's managing all of our equipment across the globe – which is, in essence, around 4000 laptops – it's very difficult for us to maintain the same level of success without having a managed partner like Firstbase helping us facilitate that."
    Thomas Olsen
    Thomas Olsen
    Manager, IT Program Management, New Relic
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